The Challenge
Ember needed to execute a multi-market cashback campaign across European regions — and they needed it fast. The timeline: just two weeks from concept to live campaign.
Our Approach
We delivered a comprehensive campaign across all channels:
Creative Production
Developed over 150 localized assets covering:
- Website banners in multiple sizes and languages
- Advertising creatives for all platforms
- Point-of-sale materials for retail partners
- Multi-language localization across markets
Website & Store Updates
Coordinated across digital properties:
- Shopify store promotional integration
- Dedicated landing page for cashback registrations
- Product visual selection and messaging development
Multi-Channel Advertising
Launched coordinated ad campaigns across three platforms:
- Google: Search and Display campaigns
- Meta: Awareness and conversion campaigns
- TikTok: Native-style promotional content
Email Marketing
Executed targeted regional email campaigns to drive awareness and registrations.
Platform Coordination
Managed coordination with the external cashback platform to ensure seamless registration flow.
The Results
The two-week campaign delivered:
- +73% increase in registrations compared to October’s campaign
- +43% improvement in Meta CTR — more efficient advertising
- 150+ localized assets produced on time
- Reduced review rounds from 2-3 to just 1 — faster approval process
- 3 ad platforms launched simultaneously (Google, Meta, TikTok)
The campaign demonstrated that established brand relationships and proven processes enable rapid execution without sacrificing quality.